Part III: Business & Regulation · Casino Marketing & Player Management

Rolling Chip

Comps & Incentives

A non-negotiable (dead) chip that is tracked through multiple wagering cycles in a VIP rolling chip program. When a player purchases rolling chips, the chips are “rolled” through play—the player wagers them, wins are paid in cashable chips, and the player may exchange accumulated cashable chips for additional rolling chips. Each “roll” or turnover cycle is tracked, and commissions or rebates are calculated based on total rolling chip volume. The “rolling chip turnover” is the total amount wagered through the rolling chip program and serves as the basis for junket commissions and player rebates.

In practice

Rolling chip programs are the dominant mechanism for VIP play in Macau. The term “rolling” refers to the repeated cycling of chips through wagering—each time cashable winnings are exchanged back into non-negotiable chips, the chip “rolls” again.

One entry from the Casino Industry Glossary — 1,157 terms written for surveillance, compliance and operations professionals rather than for players. Definitions describe industry usage; where a term carries a regulatory meaning, verify against the instrument that governs your jurisdiction.